Hong Kong SAR
Immersive Marketing | Branding | Virtual Show Units
As the local economy undergoes a transformation, urban industrial districts are being reshaped into vibrant commercial hubs, with Cheung Sha Wan in Hong Kong leading the way. It has witnessed a surge in new developments, exemplifying the changing landscape of the area.
The One Two One project is a modern industrial complex that encompasses boutique studio offices, artisan-style showrooms, and creative F&B outlets. It serves as a convergence point for the creative and entrepreneurial industries, fostering a community driven by shared values and delivering unique individual experiences.
At PLACE ARCHT, we provided our client with a comprehensive suite of branding design services for the One Two One project. Our immersive marketing solution, combined with our expertise in vision development, design of virtual show units, branding and digital design, naming and logo creation, aimed to create a humanistic and adaptive brand for this new iconic landmark located in the heart of Cheung Sha Wan district in Kowloon, Hong Kong.
Through our immersive marketing solution, we effectively communicate the vision and potential of One Two One. By allowing potential clients and stakeholders to experience the space firsthand through virtual show units, we enable them to envision themselves as part of the vibrant community that One Two One seeks to foster.
PLACE ARCHT's branding design services for the One Two One project successfully created a humanistic and adaptive brand that captures the essence of this modern industrial complex. Through immersive marketing, virtual show units, and thoughtful design, we have contributed to the establishment of One Two One as a new iconic landmark, representing the transformation of Cheung Sha Wan and the exciting opportunities it offers to the creative and entrepreneurial industries.
ADVERTORIAL | INSTAGRAM STORY PROMOTION
The branding and digital design elements developed by PLACE ARCHT capture the essence of One Two One's modernity and adaptability. From the naming and logo creation to the overall visual identity, we ensure that the brand reflects the unique character of the project and effectively resonates with the target audience.